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Australian Botanicals Facial Oils - Founder's Formula
Developed originally for the private use of the Founder of In-Flight Magic, Dr Annie Holden, and now shared with our customers, Founder’s Formula is a unique blend of Australian desert and rainforest plant oils selected for their diverse and excellent anti-aging and hydration properties.
These oils are of the highest quality and have been chosen as the most potent available, and for their luxurious, nourishing feel.
Australian botanicals are exceptional species, having evolved in the most remote, isolated part of the world, and surviving the harshest conditions on the planet. They have developed highly efficient mechanisms to create and store vital compounds needed to sustain life. Australian scientists are only just beginning to realise the immense, untapped reservoir of potent phyto-actives available emerging from our unique and bio-diverse deserts and rainforests.
The botanicals used in In-Flight Magic formulas are sustainably wild-harvested and organically grown in pristine environments. The phyto-actives are extracted with a ground-breaking innovative technique pioneered in Australia which does not destroy the plant's delicate molecular balance through crushing, maceration or boiling (rendering them degraded and inactive) but instead suspends the entire plant in a liquid matrix and gently extracts the entire natural plant profile – without heat, and without crushing or bruising the plant. The extraction process is cold, clean, fresh and rapid. This revolutionary method, based on the principles of biomimicry, has opened up a whole new world of possibilities in terms of what can be derived from plants in a form highly useable and effective for human skin care.
The full plant profile is extracted intact and in its entirety, as it exists in nature: potent, active, synergistic and bio-available.Our oils are pure, cold-pressed, virgin oils from organic sources, created with minimal refining necessary.
Australia is an emerging world leader in skin science with outstanding excellence in research & manufacturing. University-based research is daily discovering new Australian Botanicals with potent actives for advanced skin care.
In-Flight Magic products are mindfully formulated to exclude ingredients that might irritate or cause sensitive skin. All our products include natural anti-inflammatories. Inflammation is not only uncomfortable but is also a major contributor to aging.
We love the earth we live on. We preference Australian Indigenous suppliers and all our supply contracts are fair trade. Our packaging is designed to minimise the use of plastics. We never, ever test on animals. Our products & packaging are Vegan.